Herbert Diess

Austrian businessman

Occupation(s)Chairman of Management Board, CEO, Chairman of Volkswagen Brand Board of ManagementEmployerVolkswagen GroupBoard member ofAudi AG, Volkswagen AG, SEAT S.A., Škoda Auto, Porsche Holding GmbH, others

Herbert Diess (born 24 October 1958) is an Austrian businessman, the former (2018-2022) chairman of the board of management of Volkswagen Group, he also held the position of chairman of the board of management for the Volkswagen Passenger Cars brand.[2]

Career

BMW

In 1996, Diess joined BMW. He worked a variety of jobs there, and was widely seen as responsible for the BMW i3 and BMW i8.[3] He left BMW to take on a role at Volkswagen in 2015.[4]

Volkswagen

In 2018, he was named one of the "Best CEOs in the World" by the CEOWORLD magazine.[5]

In 2019, Herbert Diess told VW employees at a work event "EBIT macht frei", a play on the words “Arbeit macht frei” (Work makes you free) which was the slogan over the entrance to Auschwitz and other concentration camps.[6] During the Russian invasion of Ukraine in 2022, Herbert Diess called for Brussels (the EU) to push for a peace deal with Russia so that trade could resume and the EU's commercial interests would be protected.[7]

In July 2022, following discontent from labor representatives, Volkswagen announced that Diess had resigned as CEO and would leave the company by the end of August.[8] He was replaced by Oliver Blume.[9]

The Mobility House

In January 2024, Diess joined The Mobility House, an electromobility company, as the Executive Chairman of the Board.[10]

Diesel Emissions Scandal

As the CEO of Volkswagen Group, Herbert Diess was prosecuted, along with Hans Dieter Pötsch, the chairman of the supervisory board of Volkswagen, on September 24, 2019, for the manipulation of Volkswagen's diesel emissions. Executives were charged with withholding information from shareholders about the huge financial implications due to the scandal, which gained much media attention. German law requires top executives to inform shareholders about significant financial risks and issues. This follows after the investigation finding that Volkswagen's rigged millions of diesel cars worldwide to cheat on emissions tests, which led the company to lose over $30 billion. As a result of the spurious information, the stocks plummeted almost 40 per cent. However Volkswagen defended themselves: "The company has meticulously investigated this matter with the help of internal and external legal experts for almost four years ... the result is clear: the allegations are groundless."[11] This claim is offered despite the fact that Oliver Schmidt (engineer), a VW executive was convicted in the US over the matter and sentenced to seven years imprisonment.

Notes

  1. ^ https://www.infineon.com/dgdl/CV_Diess_englisch.pdf?fileId=5546d4614a56ecc2014a95a31c096fe3[bare URL PDF]
  2. ^ "Executive Bodies - Volkswagen Group". www.volkswagenag.com.
  3. ^ "BMW's Herbert Diess: i3 plug-in launch is". Autoblog. Retrieved 7 November 2022.
  4. ^ "BMW left to play electric car catch-up after a pioneering charge". Financial Times. 17 October 2021. Retrieved 7 November 2022.
  5. ^ "Best CEOs in the World 2018". Archived from the original on 7 November 2018. Retrieved 1 March 2021.
  6. ^ Huggler, Justin (14 March 2019). "Anger as VW chief executive plays on Nazi slogan at company event". The Telegraph.
  7. ^ Bottaro, Giulia (9 May 2022). "Ukraine should negotiate with Putin to protect German economy, VW boss says". The Telegraph.
  8. ^ Eddy, Melissa; Ewing, Jack (22 July 2022). "Herbert Diess, Volkswagen's C.E.O., is stepping down". The New York Times. ISSN 0362-4331. Retrieved 6 September 2022.
  9. ^ Welle (www.dw.com), Deutsche. "Volkswagen: Oliver Blume takes over as CEO amid struggles with software division | DW | 01.09.2022". DW.COM. Retrieved 6 September 2022.
  10. ^ "Herbert Diess to become Executive Chairman of the Board of The Mobility House, spearheading Vehicle-to-Grid technology". www.businesswire.com. 9 January 2024. Retrieved 9 January 2024.
  11. ^ "Volkswagen's CEO and chairman charged in Germany over diesel emissions scandal".

References

  • New wave; Volkswagen The Economist. 430.9134 (16 March 2019): p. 58. Word count: 571.
  • Crain, K.C.; et al. (12 November 2018), "Big changes ahead, 'big potential' in U.S. Q&A: Herbert Diess.", Automotive News
  • Vellequette, P. Larry (5 November 2018), "Growth Mode; VW wants more U.S. production capacity and could trade platforms with Ford, CEO Herbert Diess says.", Automotive News
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