KDVA

33°27′01″N 112°35′58″W / 33.45028°N 112.59944°W / 33.45028; -112.59944LinksWebsiteradiolasuavecita.com/phoenix/

KDVA (106.7 FM, "La Suavecita 106.7/107.1") is a commercial radio station licensed to Buckeye, Arizona.^[2] It simulcasts a Spanish adult hits radio format with KVVA-FM 107.1 FM in Apache Junction, serving the Phoenix metropolitan area. The stations are owned by Entravision Communications, with studios near Sky Harbor Airport.

KDVA has an effective radiated power (ERP) of 6,000 watts as a Class A station. The transmitter is off Miller Road in Buckeye, north of Interstate 10.^[3]

History

Urban AC KMJK

The station signed on the air in 1992 at 106.9 MHz.^[4] The original call sign was KMJK and it aired an urban adult contemporary radio format. KMJK was constructed as a docket 80-90 CP to facilitate minority ownership. The original licensee and architect was Arthur Mobley. KMJK was owned and operated by Mobley Broadcasting Incorporated and also had talk, sports and news segments, aimed at Phoenix's African-American community.

In 1994, the license was transferred by Mobley to Arizona Radio, Inc., an affiliate of Syndicated Communications Venture Partners (Syncom), a minority investment fund based in Silver Spring, Maryland. Despite the ownership change, Mobley maintained operating control.^[5] KMJK continued its Urban AC sound.

KDVA Romántica, Estrella and Suavecita

On December 7, 2000, Entravision acquired both 107.1 KVVA-FM and 106.9 KMJK and combined the two into a simulcast for its "Radio Romántica" format.^[6] FM 106.9 was assigned the KDVA call letters by the Federal Communications Commission (FCC) on February 1, 2001.^[1]

In 2005 KDVA switched to a format branded as "Super Estrella" as part of the "Super Estrella" satellite network. In 2011, it changed to the current "Radio José" branding while maintaining a similar format. In 2018, the "La Suavecita" branding and format were put in place on both KDVA and KVVA-FM.

In 2010 and again in 2017, the station filed to move to 106.7 MHz. The latter application was denied in July 2018 because it was contingent on sister station 107.1 KVVA-FM moving to another transmitter site. That was denied by the FCC in order to license Aguila's KAZV.^[7]

On October 30, 2023, KDVA moved from 106.9 FM to 106.7 FM and rebranded as "La Suavecita 106.7/107.1".^[8]

Previous logo

References

External links

• KDVA official website
• KDVA in the FCC FM station database
• KDVA in Nielsen Audio's FM station database