Universal Studios Beijing

Universal Studios theme park in Beijing
39°51′23″N 116°40′44″E / 39.85632°N 116.67886°E / 39.85632; 116.67886StatusOperatingOpenedSeptember 1, 2021 (soft opening)[2]
September 20, 2021 (grand opening)[3][4]OwnerBeijing Shouhuan Cultural Tourism Investment
NBCUniversal
(Comcast)Operated byBeijing Shouhuan Cultural Tourism Investment
Universal Destinations & ExperiencesGeneral managerTom Mehrmann[5]ThemeShow business
Universal worksArea130 acres (53 ha)AttractionsTotal21Roller coasters4Water rides1WebsiteOfficial site
Universal Studios Beijing
Simplified Chinese北京环球影城
Traditional Chinese北京環球影城
Transcriptions
Standard Mandarin
Hanyu PinyinBěijīng Huánqiú Yǐng Chéng

Universal Studios Beijing (Chinese: 北京环球影城) is a Universal theme park in Beijing that opened on September 20, 2021[3][4] as part of Universal Beijing Resort. Invited-only test operation started on September 1, 2021.[2] The park would become the fifth Universal Studios-branded theme park in the world, the seventh Universal-built park overall, and the third in Asia, after Universal Studios Japan and Universal Studios Singapore. However, it would also be the third Universal-built park in Asia to include Sesame Street as one of its licensed properties.

The project was announced on October 13, 2014 with the plan to invest 20 billion RMB (US$3.3 billion) into the new theme park; a groundbreaking ceremony was held on October 31, 2016. It features attractions themed primarily to Universal-owned movies, TV shows, animation, and music, as well as licensed properties from other companies (e.g., Warner Bros. etc.)

History

It was reported in March 2012 that officials from Comcast and its subsidiary NBCUniversal were meeting with China's sixth-largest city, Tianjin, to discuss a possible Universal park in the port city. Previously, there are said to have been many on and off again discussions for building a possible Universal theme park in China over the years going back to when Hong Kong Disneyland was first announced. On January 7, 2014, Shanghai Securities News reported that an application to begin construction on a Universal Studios park in the Tongzhou District of Beijing was filed, with work to begin in late 2014 on this $2 billion project. Demolition of existing structures had already begun, with the goal of opening the park in 2018. Comcast CEO Brian L. Roberts predicted that they expected to take market share away from Disney Parks, Experiences and Products chains with their plans to invest in their Universal Studios theme parks. In regards to the competition, Roberts said "We’re doubling down on theme parks. We think that there is a lot of 'there' there in the theme-park business for many years to come and that we have a low market share — and only one way to go."[6]

On October 13, 2014, Universal Parks & Resorts CEO Thomas L. Williams announced they signed a deal to build Universal Studios Beijing and is scheduled to open in 2019 instead. The overall investment in the theme park will be more than 20 billion RMB (US$3.3 billion). It will be jointly owned by Beijing Shouhuan Cultural Tourism Investment Co., Ltd. (BSH Investment), a consortium of four state-owned companies, and Universal Parks & Resorts. Estimated at about 1,000 acres of Beijing property, it will include an assortment of attractions in the 300-acre theme park from other Universal theme parks as well as new attractions that reflects China's cultural heritage. Outside the theme park, there will be a Universal CityWalk retail/dining zone as well as a themed Universal resort hotel.[7] No attractions were officially revealed when the project was first announced, although many speculated that they would include popular attractions from Universal-owned franchises, as well as third party properties such as Harry Potter and Transformers.

On October 28, 2016, the park broke ground, while also announcing that the opening had been delayed from 2019 until 2020.[8][9] The construction will create approximately 40,000 new jobs. According to Duan Qiang, Chairman of Beijing Tourism Group, one of the shareholders of Beijing Shouhuan, the first phase of the park will provide between 8,000 and 10,000 jobs. Around 1/3 of the attractions at the $3.3 billion park will be themed on Chinese culture and the first phase will occupy an area of 1.59 square kilometers (0.61 sq mi) in Tongzhou, including two hotels offering 1,200 to 1,400 rooms. One hotel will reportedly be Universal-branded while the other will carry the NUO brand. More Chinese elements, such as fireworks and parades, are planned for phase two and three in the future.[10]

According to Comcast's CEO Brian L. Roberts, the Comcast-owned Universal Beijing Resort shall open "on time and on budget in 2021".[11] Construction of Phase 1 of Universal Beijing Resort (which includes the full Universal Studios Beijing) completed in April 2021,[12] and opened on September 20, 2021.[3]

Lands and attractions

Universal Studios Beijing is approximately 54 hectares (130 acres) in area, occupying the northeastern most part of the 400-hectare (990-acre) Universal Beijing Resort.[13] The park's seven themed zones surround a large central lagoon as the centrepiece of the park. Each area features meet-and-greet locations, restaurants, quick-service dining, food carts, and retail stores and carts.[14][15][16]

Hollywood Boulevard

Themed after the real Hollywood Boulevard, in Hollywood, CA, this area acts as the entryway to the park. The area also contains a music plaza, Mel's Diner, and Sunset Grille restaurant.[17] The park's daily "Universal on Parade" premiered alongside the park on September 20, 2021, and features themed floats, characters, and performers based on Universal's Despicable Me/Minions, Shrek, Madagascar, and Kung Fu Panda franchises.[18]

Name Opened Description
Lights, Camera, Action! 2021 Featuring directors Zhang Yimou and Steven Spielberg, it is Universal Beijing's version of the attraction from Universal Studios Singapore.
Untrainable 2021 A How to Train Your Dragon-themed stageshow.

The Wizarding World of Harry Potter - Hogsmeade

The park's "Nighttime Lights at Hogwarts Castle" projection show
Hogwarts Castle

Themed after the Harry Potter franchise. Retail shops within the area include: Hogsmeade Station, Zonko's Joke Shop, Gladrags Wizardwear, Wiseacre's Wizarding Equipment, Owl Post & Owlery, Ollivanders Wand Shop in Hogsmeade, Dervish and Banges, Honeydukes, and Filch's Emporium of Confiscated Goods. Restaurants in this area include Hog's head and Three Broomsticks.

Name Opened Description
Harry Potter and the Forbidden Journey 2021 A motion simulator dark ride based on the Harry Potter film series that features real sets and screens.
Flight of the Hippogriff 2021 A Mack Rides Youngstar Coaster
Ollivanders Experience in Hogsmeade 2021 A guest is chosen to test out various wands until they find a match, punctuated by music and special effects.
Frog Choir 2021 An a cappella stage show featuring amphibian hand puppets.

Minion Land

Signage for the park's Minion Land

Themed after Illumination's Minions, Despicable Me, and Sing franchises. This is the second Universal theme park to have a full-scale Despicable Me themed area, after Universal Studios Japan. This area includes The Lair - Villain Restaurant.

Name Opened Description
Despicable Me Minion Mayhem 2021 A computer-animated motion simulator ride featuring characters from the Despicable Me franchise.
Sing On Tour 2021 An immersive musical stageshow attraction based on the Sing franchise.
Super Swirly 2021 A Dumbo-styled family attraction.
Loop-Dee Doop-Dee 2021 A steel indoor family roller coaster.

Kung Fu Panda Land of Awesomeness

A sculpture of Po inside Universal Park's first fully-indoor area

Themed after DreamWorks Animation's Kung Fu Panda movie series. The first entirely-indoor land for a Universal theme-park. This area includes a restaurant themed after Mr. Ping's Noodle House.

Name Opened Description
Kung Fu Panda: Journey of the Dragon Warrior 2021 A multimedia indoor boat ride themed to "The Valley of Peace."
Po's Kung Fu Training Camp 2021 Po and a Universal team-member teach kung fu poses to children and families.
Carousel of Kung Fu Heroes 2021 A family carousel attraction, with seats themed to the franchise's characters.
Lanterns of Legendary Legends 2021 A Balloon Race-styled family attraction

Transformers: Metrobase

Themed after the Transformers media franchise. The area's rides and layout are similar to Universal Islands of Adventure's Marvel Super Hero Island. The area includes the Energon Power Station counter-service restaurant.

Name Opened Description
Transformers: Battle for the AllSpark 2021 An installation of Universal's Transformers motion-based simulator ride.
Decepticoaster 2021 A rollercoaster, similar to Islands of Adventure's The Incredible Hulk Coaster.
Bumblebee Boogie 2021 A spinner ride, similar to Islands of Adventure's Storm Force Accelatron.

Jurassic World Isla Nublar

Themed after the Jurassic World movie franchise. This area includes the Hammond's restaurant, named after the John Hammond character from the franchise.

Name Opened Description
Jurassic World Adventure 2021 A new motion-base ride, featuring an animatronic Tyrannosaurus rex, Indominus Rex and Velociraptors.
Jurassic Flyers 2021 A steel inverted powered coaster.
Camp Jurassic 2021 A children's play area, located in an indoor aviary.

Waterworld

Themed after the Waterworld film. This is the first Universal theme park to have a dedicated Waterworld themed area, and includes the Drifter's Cantina restaurant.

Name Opened Description
WaterWorld Stunt Show 2021 A live water stunt show showcasing many special effects.

Transportation

Subway

The Universal Resort station of Beijing Subway on Batong line and Line 7 opened on August 26, 2021.[19]

Visitors to Beijing Universal Resort can take the subway to the train station, from exits B, C, D about 7 minutes walk to Beijing Universal Avenue entrance security room.

Bus

Tongzhou, Beijing's 589 and T116 busses were extended to Universal Beijing Resort on August 26, 2021.[19]

See also

References

  1. ^ "北京市通州区行政区划图". 北京市通州区人民政府. 2021-08-09. Archived from the original on 2021-08-30. Retrieved 2021-08-30.
  2. ^ a b "北京环球度假区将于9月1日开启试运行". 2021-08-24. Archived from the original on 2021-08-24. Retrieved 2021-08-24.
  3. ^ a b c "北京环球度假区明日开业,9时至11时、19时至21时易拥堵". Archived from the original on 2021-09-20. Retrieved 2021-09-20.
  4. ^ a b "北京环球度假区将于9月20日正式向公众开放" [Universal Beijing Resort will officially open to the public on September 20]. 2021-08-30. Archived from the original on 2021-08-30. Retrieved 2021-08-30.
  5. ^ Robert Niles (5 October 2017). "Universal taps Tom Mehrmann to run its Beijing theme park". Theme Park Insider. Archived from the original on 4 December 2020. Retrieved 13 May 2020.
  6. ^ Garcia, Jason (January 7, 2014). "Comcast takes aim at Disney in theme-park battle". Orlando Sentinel. Archived from the original on 2015-10-08. Retrieved 2017-07-31.
  7. ^ "Universal Theme Park and Resorts Planned for Beijing". Archived from the original on 2016-11-04. Retrieved 2016-11-03.
  8. ^ "北京环球度假区建设历程". 2020-12-03. Archived from the original on 2021-05-05. Retrieved 2021-05-05. 2016年10月28日 项目场地土方填垫工程开工
  9. ^ Storey, Ken. "Looks like Universal Studios will actually build that new theme park in Beijing". Orlando Weekly. Archived from the original on 9 November 2016. Retrieved 31 January 2017.
  10. ^ "Universal Beijing theme park to add 40,000 jobs". Ecns.cn. 14 March 2017. Archived from the original on 11 July 2017. Retrieved 31 July 2017.
  11. ^ "Brian Roberts: Universal Beijing Resort Set to Open 'Amazingly on Time and on Budget'". TheWrap. 2020-04-30. Archived from the original on 2020-06-03. Retrieved 2020-06-02.
  12. ^ "王他一:北京环球度假区一期建设已完成,很快能和大家见面". 2021-04-16. Archived from the original on 2021-05-05. Retrieved 2021-05-05.
  13. ^ "Universal Theme Park and Resort Planned for Beijing". Comcast. 2014-10-13. Archived from the original on 2018-12-17. Retrieved 2019-01-27.
  14. ^ "Universal Beijing Resort". www.universalbeijingresort.com. Archived from the original on 2022-08-07. Retrieved 2022-08-03.
  15. ^ "New Detail Revealed for Universal Studios Beijing". Theme Park Insider. Archived from the original on 2022-12-24. Retrieved 2022-12-24.
  16. ^ Kleinhenz, Marc (October 14, 2019). "Universal Studios Beijing REVEALED". Orlando Informer. Archived from the original on January 3, 2020. Retrieved January 3, 2020.
  17. ^ "Universal Beijing Resort OFFICIALLY OPEN". 14 October 2019. Archived from the original on 3 January 2020. Retrieved 3 January 2020.
  18. ^ "Universal on Parade | Universal Beijing Resort". www.universalbeijingresort.com. Archived from the original on 2023-01-16. Retrieved 2023-01-16.
  19. ^ a b "定了!北京环球度假区各交通站口明天同步开通". 2021-08-25. Archived from the original on 2021-08-25. Retrieved 2021-08-25.
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Universal Studios Beijing
Hollywood Boulevard
Jurassic World Isla Nublar
  • Jurassic World Adventure
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  • Kung Fu Panda: Journey of the Dragon Warrior
  • Po's Kung Fu Training Camp
  • Carousel of Kung Fu Heroes
  • Lanterns of Legendary Legends
Minion Land
Transformers: Metrobase
Waterworld
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