Nestea

Iced tea brand
Nestea
Product typeIced tea
OwnerNestlé
CountrySwitzerland
Introduced1948; 76 years ago (1948)
Subsidiary owners: Asia Brewery, Inc., Coca-Cola Bottlers Philippines, Inc. (Philippines)

Nestea is a Swiss brand of iced tea and pop beverages owned by Nestlé,[1] manufactured by The Coca-Cola Company and distributed by Nestlé's beverage department in the United States and by Beverage Partners Worldwide (BPW),[2] a joint venture between The Coca-Cola Company and Nestlé, in the rest of the world. It competes with Unilever/PepsiCo's Lipton Iced Tea and Fuze Tea. Nestea provides a variety of tea products, including liquid and powdered tea concentrates, refrigeratable teas, and ready-to-drink bottles dispensed by vendor or vending machine. The beverage comes in several flavors, depending on the country.

Since the start of 2017, Nestlé and Coca-Cola agreed to end the iced tea Nestea joint venture after 16 years of collaboration. One of the reasons for this, is that Coca-Cola and Nestlé want to pursue different strategies in a rapidly changing market. Nestlé will handle the distribution of Nestea in most countries except in Canada, Spain, Portugal, Romania, Andorra, Bulgaria and Serbia where Coca-Cola will retain a license.[3][4]

In 2019, Nestea rebranded as a natural product.[5] The new recipe, launched by Nestlé after the end of the joint venture, does not contain artificial colors and flavors, corn syrup or GMO ingredients anymore.[5] In addition, Nestea ready-to-drink iced tea is made with stevia extract and can be found in different flavors such as lemon, raspberry and peach.[6] The new recipe sources its tea leaves from Nilgiri, Sri Lanka, Kenya and Indonesia.[7]

See also

  • Drink portal

References

  1. ^ "Nestea". Nestle.
  2. ^ Nestlé - Nestlé and Coca-Cola: Joint venture to tap rapidly growing beverage segments Archived May 7, 2006, at the Wayback Machine
  3. ^ "Coca-Cola Hellenic Bottling Company Official Website". Archived from the original on 2019-08-17. Retrieved 2019-08-17.
  4. ^ "Nestle and Coke Are Ending Their Nestea Iced Tea Venture After 16 Years". Fortune. Retrieved 2020-10-16.
  5. ^ a b "Nestea Instant Returns as a Reformulated Natural Tea". World Tea News. 2019-12-09. Archived from the original on 2020-10-17. Retrieved 2020-10-16.
  6. ^ "Nestea Rolls Out Next-Generation Brewed Iced Tea". Food Processing.
  7. ^ "Nestea Iced Tea | Nestle Professional". www.nestleprofessional.com.my. Retrieved 2023-08-16.
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  • 1 Currently manufactured by General Mills in the U.S. and Canada. Produced by Cereal Partners under the Nestlé brand elsewhere. 2 Brand owned by General Mills; U.S. and Canadian production rights controlled by Nestlé under license. 3 U.S. production rights owned by The Hershey Company. 4 U.S. rights and production owned by the Smarties Candy Company with a different product. 5 U.S. rights and specific trade dress owned by Nestlé; rights elsewhere owned by Associated British Foods. 6 Produced by Cereal Partners, branded as Nestlé. 7 Produced by Cereal Partners and branded as Nestlé in the U.K. and Ireland. Produced by Post Foods elsewhere. 8 Philippine production rights owned by Alaska Milk Corporation. 9 Singaporean, Malaysian and Thai production rights owned by Fraser and Neave. 10 Used only in Indonesia, Thailand, and Cambodia. 11 Used only in the Philippines. 12 U.S. production rights owned by the Ferrara Candy Company. 13 NA rights and specific trade dress to all packaged coffee and other products under the Starbucks brand owned by Nestlé since 2019. 14 Brand owned by Mars, sold by Nestlé in Canada. 15 Produced by Froneri in the U.S. since 2020.

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