Roti sai mai
- Cookbook: Roti sai mai
Roti sai mai (Thai: โรตีสายไหม, pronounced [rōːtīː sǎːj mǎj]; "sai mai"; lit. 'silk rope'),[1] also known as roti-wrapped candy floss or Ayutthaya's cotton candy, is a Southeast Asian dessert from Thailand. Roti sai mai is an Indian Muslim-influenced dessert served by wrapping cotton candy in sweet roti.
The rolling floss or cotton candy is thin, silky strings of spun sugar, found in a variety of hues. The roti (flatbread) is very thin and made from white or colored flour; green flour colored using pandan leaves. Sesame is often sprinkled on the top.
History
Origins
The recipe was initially brought to the Ayutthaya Kingdom by Indian Muslim traders, who produced and marketed the sweet among communities. The tasty dessert was commonly sold at roadside booths in both the city and the countryside.
Marketing
Coin-operated roti sai mai
In the 1980s and 1990s, "coin-operated" roti sai mai could be found in markets. These sellers had small bicycles equipped with coin boxes on the backs. Customers would drop a 10 baht coin through the slot, and a rotating dial would spin, cycling through the numbers 3–7. The number the dial ended on was the number of pieces of roti sai mai the customer would get. This popular marketing gimmick allowed customers to "try their luck", and earn more pieces for the same coin. Customers could also just buy pieces at the normal price.[citation needed]
Nowadays, these coin-operated sellers are extremely rare.[2]
International marketing
One difficulty with the mass-marketing of roti sai mai is its limited shelf life. The dough and floss candy must be consumed within a few days, or the dessert's flavour will degrade, and it will spoil not soon after. The company Candy Crepe, founded by Jainnisa Kuvinichkul, collaborated with the National Science and Technology Development Agency of Thailand to increase the dessert's shelf-life. Their product has a shelf life of 6–12 months without the use of chemical additives.[3]
References
External links
- board.postjung.com
- Making roti sai mai
- v
- t
- e
- American fried rice
- Bami
- Chok
- Evil jungle prince
- Hoi thot
- Khao kha mu
- Khao khluk kapi
- Khao man kai
- Khao na pet
- Khao mok
- Khao mu daeng
- Kuaitiao khua kai
- Kuaitiao ruea
- Mi krop
- Pad kee mao
- Pad thai
- Phat mi Khorat
- Phat si-io
- Rat na
- Sukhothai noodles
- Thai fried rice
- Yentafo
- Cho muang
- Hakao
- Hoicho
- Kalamae
- Karipap
- Khaep mu
- Khao phan
- Khanom bodin
- Khanom chip
- Khanom khai nok kratha
- Khanom kheng
- Khanom khuai ling
- Khanom fak bua
- Khanom phak kat
- Khanom Tokyo
- Khao chae
- Khao kriap kung
- Khrongkhraeng krop
- Kluai khaek
- Koh-Kae
- Krop khem
- Kuaitiao lot
- La tiang
- Loba
- Mamuang kuan
- Mamuang nampla wan
- Miang kham
- Mu ping
- Pathongko
- Popia
- Roti sai mai
- Sakhu sai mu
- Salapao
- Satay
- Thong muan
- Thong muan sot
- List of Thai khanom
- Bua loi
- Bulan dan mek
- Cha mongkut
- Chaokuai
- Fakthong kaeng buat
- Foi thong
- Khanom babin
- Khanom bueang
- Khanom bueang Yuan
- Khanom chak
- Khanom chan
- Khanom farang kudi chin
- Khanom keson lamchiak
- Khanom khai
- Khanom khai hong
- Khanom khai pla
- Khanom krok
- Khanom la
- Khanom mo kaeng
- Khanom namdokmai
- Khanom phing
- Khanom piakpun
- Khanom sai bua
- Khanom sane chan
- Khanom sot sai
- Khanom tan
- Khanom thang taek
- Khanom thian
- Khanom thuai
- Khanom thuai fu
- Khanom tom
- Khanom wong
- Khao lam
- Khao mak
- Khao niao sangkhaya
- Khao tom mat
- Kleeb lamduan
- Kluai buat chi
- Krayasat
- Lot chong
- Luk chup
- Mango sticky rice
- Namkhaeng sai
- Namtan pan
- O-aew
- Sago with coconut milk
- Stir-fried ice cream
- Sangkhaya
- Sangkhaya fak thong
- Sarim
- Thapthim krop
- Thong ek
- Thong yip
- Thong yot
- Thua khiao tom namtan
- Budu
- Fish sauce
- Hot dogs in Thai cuisine
- Jasmine rice
- Kap klaem
- Khantoke
- Khanom chin
- Khao chae
- Kiao
- Kun chiang
- Mu daeng
- Mu kratha
- Mu yo
- Naem
- Nam chim
- Nam phrik
- Nam phrik phao
- Nine auspicious Thai desserts
- Padaek
- Phrik khi nu
- Pla ra
- Riceberry
- Kapi
- Shumai
- Sriracha
- Steamed rice
- Sticky rice
- Suki
- Thai curry
- Thai fruit carving
- Thai salads
- Cha chak
- Krating Daeng
- Lao Khao
- Mekhong
- Nom yen
- Oliang
- Sang Som
- Satho
- Singha
- Thai beers
- Thai tea
- Thai wine